People's Choice Award - Marketing & Promotional Toolkit For Members

The People's Choice Award is one of the most anticipated NGINA Awards as it puts the spotlight on YOU - our valued garden centres and online retailers. This award gives your customers and the general public the chance to vote for their favourite local store, recognising outstanding service, quality, and customer connection. It’s an unmissable opportunity for every retailer to build a stronger connection with your customers.  

🗓 Voting is open from 1 August to 31 October 2025.

The promotional toolkit is designed to make it easy to get involved, with a suite of content templates and downloadable files at your disposal (see below). 

Why Ask Your Customers to Vote:

Winning the People’s Choice Award is more than just recognition. It’s a valuable marketing asset for your business. It demonstrates strong commitment to customer satisfaction, increases your credibility, and helps attract new customers who are drawn to trusted, community-backed businesses. Past winners have used this achievement in their promotions, local media, and store signage to build stronger customer loyalty and brand awareness.

Even if you don’t win, it’s still a winning move!

No matter the outcome, engaging with your customers to support your business builds a sense of community, connection and demonstrates your commitment to providing them the best quality and service.

How to Encourage Your Customers to Vote:

• Share the social media tiles on Facebook and Instagram with the voting link or QR code.
• Add the email signature banners to your outgoing emails to remind customers to vote every time you connect.
• Print and display the tiles at your counter, POS, displays, windows and high traffic areas, with the QR code so customers can scan and vote instantly.
• Display in areas where you most often have interactions with customers. 
• Include a voting prompt and graphic in your e-newsletter or website.
• Encourage you and your employees to talk to your customers about it!

📲 Example:  "Love your local nursery? Show your support by voting for us in the 2025 People’s Choice Award! Just scan the QR code or visit: www.surveymonkey.com/r/PeoplesChoiceAward2025 

Annual Awards & Gala Night Dinner

Friday, 28 November 2025

Visy Dior Hotel, Norwest (formerly The Rydges)

Be transported to an unforgettable Mediterranean evening, and to the heart of an incredible industry, as we announce the industry award winners and revel in our industry's remarkable spirit and achievements. Inspired by the sun-kissed beauty of the Amalfi Coast, the charm of the Greek Islands, and the vibrant laneways of Cinque Terre, this year’s NGINA Annual Awards Gala Dinner, hosted by Simon Holloway, promises an evening of elegance, celebration, and community.

2025 Awards Categories